AI Without the Hype. Just Results.
Start with an AI Audit to uncover quick wins and long-term projects delivering measurable ROI. Then move into Discovery and Build when you’re ready.
AI delivers value when it is applied to the right problem, in the right way.
Our approach starts by understanding your business processes, priorities, and constraints. From there, we identify where AI can deliver quick wins and where deeper transformation makes sense.
The result is a clear, low-risk path from opportunity to implementation.
Most organisations struggle not because they lack AI tools, but because they lack:

Clarity on which processes matter most

Visibility into bottlenecks and hidden costs

A practical plan to move from idea to implementation
78% of UK workers fear the negative consequences of AI. Only 27% have had any training
Source: KPMG
Pick the Best Start for Your AI Journey
Whether you’re testing the waters or ready to build, we have a service that matches where you are today.
AI Audit
From $5,000
- Comprehensive process evaluation
- Prioritised quick-wins list
- ROI forecast & value scorecard
- Executive summary & recommendations
Best for: Business leaders who want clarity before they commit.
Discovery
From $1,000/day
- Detailed workflow analysis
- Tech stack & people impact mapping
- Blueprint with specs + UI concepts
- Risk & bottleneck identification
Best for: Teams that need a decision-ready plan.
Build
Custom Build
- Solution design & development
- Security, latency, and cost optimisation
- Staff training & operational roll-out
- Maintenance and scaling strategy
Best for: Organisations ready to implement with confidence.
AI Audit
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Comprehensive process evaluation
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Prioritised quick-wins list
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ROI forecast & value scorecard
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Executive summary & recommendations
Build AI
Using Off-the-Shelf Tools-
Working sessions with each department
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Uncover business bottleneck
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A blueprint for implementing AI within each department
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Recommendations for off-the-shelf tools to start using straightaway
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A guide to setting up AI that MSBC or an in-house team can implement
Improve AI
Continuous Learning and Adoption-
Quarterly working session with each department
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Report on ROI and what is working and what isn’t
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Review of new uses cases and recommended action
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Recommendations for upgrades to tools and models
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Configuration of new tools to automate specific workflows
Frequently Asked Questions
No. If you already know which process to focus on, you can go straight into Discovery. The Audit exists to reduce risk when priorities are unclear.
We estimate ROI using time saved, cost reduction, revenue impact, or risk mitigation. If a use case cannot realistically deliver outsized returns, it is deprioritised.
No. Discovery produces concrete outputs: process maps, specifications, and UI concepts. These are designed to be built, not shelved.
Yes. Discovery deliverables are yours. You are not locked into using us for Build.
AI Audits typically surface immediate quick wins. Discovery-led builds often deliver operational impact within weeks of deployment.
Security, access controls, and guardrails are addressed from Discovery onwards. We do not prototype solutions that cannot be safely deployed.
Not by default. Build decisions prioritise low-latency, cost-efficient architectures and minimise unnecessary model usage.
Why MSBC?
We are not an AI lab or a slide-deck consultancy. MSBC focuses on building AI-enabled business processes that:
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Deep AI Expertise Across the Technology Stack
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Proven Playbook: Train → Audit → Build
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Adoption Is Our Metric of Success
We prioritise execution over experimentation and results over novelty. If a use case does not justify the cost, risk, and complexity, we will say so.

Headquarters
UK - London
Catalyst House, 720 Centennial Court, Centennial Park, Elstree, Herts, London, WD6 3SY

USA - Santa Clara
Techmart Centre, 5201 Great America Pkwy, Suite 320, Santa Clara, CA 95054 – 1140, USA

UAE - Dubai
702, Emaar Square 6, Burj Khalifa Community, Dubai Downtown, Dubai, UAE.
USA - Santa Clara 🇺🇸
Techmart Centre, 5201 Great America Pkwy, Suite 320, Santa Clara, CA 95054 – 1140, USA
UAE - Dubai 🇦🇪
702, Emaar Square 6, Burj Khalifa Community, Dubai Downtown, Dubai, UAE.
India - Ahmedabad 🇮🇳
A – 401 Baleshwar Square, S G Highway Opp Iskon Temple, Ahmedabad 380015, Gujarat – India

India - Ahmedabad
A – 401 Baleshwar Square, S G Highway Opp Iskon Temple, Ahmedabad 380015, Gujarat – India
